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New Sony BRAVIA line-up includes world's thinnest TV Wed, 2008-09-10 14:56 — tekro Name: Sony BRAVIA ZX1, W1, XR1, and X1 series Category: digital TVs Price: see below Release date in Japan: October 10 and November 10, 2008 Sony recently announced its new BRAVIA flat-panel TV lineup: 8 new models in 4 categories, with some impressive bragging points. The first models to hit shops will be the X1 and XR1 series, screens with Full-HD (1920x1080) resolution and a contrast ratio of 3,000:1. The two series' shared selling point is "BRAVIA ENGINE 2 PRO" technology, incorporating what Sony calls the most advanced realization of its "Digital Reality Creation" technology for rendering pictures. The XR1 series further tweaks its RGB LED backlighting to increase dynamic contrast to an impressive 1,000,000:1. It also offers an improved version of Sony's "Motionflow 120Hz" technology, which interpolates frames to boost 60 frame-per-second video to an effective 120 frames per second. Next up: The W1 series further upgrades the Motionflow tech to "Motionflow 240Hz", what Sony calls the "world's first 4-speed display" offering unmatched crispness and smoothness of display for sports and other fast-moving scenes. Finally, the ZX1 series' claim to fame is a record-setting 9.9-mm slim profile; the ultra-thin 40-inch TV is an amazing 12.2 kg light. Of course, that svelteness leaves less room for internal components. The ZX1 lacks the above series' video enhancements, and in its quest to downsize, outsources the usual gaggle of input/output connectors to a separate "Media Receiver" box that sends video to the screen via "BRAVIA 1080 Wireless". There's nothing on the display unit itself but a power cord and single HDMI connector. With its barely-there thinness and lack of cables, Sony calls the ZX1 the ultimate big-screen TV for freedom of placement in any room layout. The X1 and XR1 series go on sale October 10, and the W1 and Z1 series on November 10. Model names and prices are below. (It's easy to decode: after "KDL-" comes the screen size in inches, followed by the series name.) KDL-40ZX1: JPY490,000 KDL-46W1: JPY400,000 KDL-40W1: JPY290,000 KDL-55XR1: JPY750,000 KDL-46XR1: JPY600,000 KDL-52X1: JPY530,000 KDL-46X1: JPY430,000 KDL-40X1: JPY320,000 More info (Japanese): http://www.sony.jp/CorporateCruise/Press/200808/08-0828/ Technorati Tags: digital home/desktop TV wireless Average: No votes yet digital home/desktop TV wireless

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New Sony BRAVIA line-up includes world's thinnest TV

Wed, 2008-09-10 14:56 — tekro

Name: Sony BRAVIA ZX1, W1, XR1, and X1 series
Category: digital TVs
Price: see below
Release date in Japan: October 10 and November 10, 2008

Sony recently announced its new BRAVIA flat-panel TV lineup: 8 new models in 4 categories, with some impressive bragging points.

The first models to hit shops will be the X1 and XR1 series, screens with Full-HD (1920x1080) resolution and a contrast ratio of 3,000:1. The two series' shared selling point is "BRAVIA ENGINE 2 PRO" technology, incorporating what Sony calls the most advanced realization of its "Digital Reality Creation" technology for rendering pictures. The XR1 series further tweaks its RGB LED backlighting to increase dynamic contrast to an impressive 1,000,000:1. It also offers an improved version of Sony's "Motionflow 120Hz" technology, which interpolates frames to boost 60 frame-per-second video to an effective 120 frames per second.

Next up: The W1 series further upgrades the Motionflow tech to "Motionflow 240Hz", what Sony calls the "world's first 4-speed display" offering unmatched crispness and smoothness of display for sports and other fast-moving scenes.

Finally, the ZX1 series' claim to fame is a record-setting 9.9-mm slim profile; the ultra-thin 40-inch TV is an amazing 12.2 kg light. Of course, that svelteness leaves less room for internal components. The ZX1 lacks the above series' video enhancements, and in its quest to downsize, outsources the usual gaggle of input/output connectors to a separate "Media Receiver" box that sends video to the screen via "BRAVIA 1080 Wireless". There's nothing on the display unit itself but a power cord and single HDMI connector. With its barely-there thinness and lack of cables, Sony calls the ZX1 the ultimate big-screen TV for freedom of placement in any room layout.

The X1 and XR1 series go on sale October 10, and the W1 and Z1 series on November 10. Model names and prices are below. (It's easy to decode: after "KDL-" comes the screen size in inches, followed by the series name.)

KDL-40ZX1: JPY490,000
KDL-46W1: JPY400,000
KDL-40W1: JPY290,000
KDL-55XR1: JPY750,000
KDL-46XR1: JPY600,000
KDL-52X1: JPY530,000
KDL-46X1: JPY430,000
KDL-40X1: JPY320,000

More info (Japanese): http://www.sony.jp/CorporateCruise/Press/200808/08-0828/